Just
as English is now a globalized language, Hip-hop, as a language/genre of music,
has a global platform. While its roots are in African-American popularity, its globalized
influence has led to both localized appropriation and consequent critiques. “Localized”
hip-hop is actually the globalization of Hip Hop, whereby the music and culture
is appropriated to local contexts as a means to bring together individuals with
similar cultural backgrounds, struggles and stories. Through the medium of
hip-hop, both localized and “mainstream” (African-American?) versions of the
music relay messages of struggle, poverty, empowerment and transformation. Localized
hip-hop differentiates itself in its culture-specific commentaries and
critiques on internal struggles and well as its critiques on global media and
Western biases. Hip-hop is the means for today’s Indigenous and ethnic-minority
youth to showcase their cultural pride and creativity and to simultaneously
voice their messages to the world. Artists like K’Naan (Somali-Canadian), A
Tribe Called Red (Canadian Aboriginal), Wire MC (Indigenous Australian) and
Humble the Poet (Indo-Canadian) use their creative influence and huge following
of fans to relay messages strong in pride, frustrations, critiques and celebrations.
Pennycook
and Mitchell (2009) use the examples of prominent Hip Hop artists like K’Naan
and Wire MC because they combine traditional musical artistry with digital
music to showcase their cultural identity and pride. They critique Western
perceptions (e.g. charity commercials) and biases of the struggles faced by
marginalized communities. They argue that those marginalized individuals are
not seeking the well-intentioned but misplaced advocacy of Western voices; they
are capable of articulating their own struggles “more than the outside observer
can imagine” (Pennycook & Mitchell, 2009, p. 26). In his incredibly poetic
and poignant album The Dusty Foot
Philosopher (2005), K’Naan comments on the discrepancies between the
Western views on life in an underdeveloped country like Somalia and the
realities of life there. His poetry highlights the contradictory nature of
Somalia – from the rich art and poetic language to the constant civic struggles
– and celebrates the determination by which its people live their lives. His
music reflects his vision and his history and uses a mainstream genre to
deliver those messages. Similarly, Wire MC uses twenty-first technology as aids
in his creative influence to draw on tradition and tell stories of Indigenous
struggles and victories.
If
hip-hop as a musical genre is considered prescriptive, does picking and
choosing aspects of it to make it more localized weaken its artistic integrity?
In what other creative ways can artists like K’Naan, Wire MC and A Tribe Called
Red fight against cultural appropriation, racism and prejudice, and external
biases? When we stress about “keeping it real,” localized hip-hop does just
that. The shift from mainstream to personalized makes this popular genre more
accessible than ever, because it can now reach audiences on the other side of
the planet from the Bronx, NY. It is a means to keep the avenues of
communication within a culture open without compromising on modernity.
My
final question is: With hip-hop as a genre/style spreading globally, why is it
still considered uniquely American? Isn’t this just another type of “cultural
imperialism”?
Reference:
Pennycook, A. & Mitchell, T.
(2009). Hip-hop as dusty footprint: In
H. S. Alim, A. Ibrahim & A.
Pennycook (Eds.), Global linguistic
flows. (pp.25-42). New York: Routledge.
I enjoyed your analysis of Pennycook & Mitchell. And I think your mention of these hip-hop musicians as artists is really on point. I think one of the weaknesses of their analysis for me is that the analytical lens they use focuses on global/local duality. This choice comes with certain costs, and one of those costs I think is to oversimplify the projects of these artists. We can't forget that they are shrewd auteurs operating in a global marketplace. When they point to MC's music as coming partly from a part African American and partly from local race relations perspective, they note "Here again we see the double identification" (37). My reaction is: why such an emphasis on a DOUBLE perspective? Why only two perspectives?
ReplyDeleteHi Conrad, that's a very valid point -- going from one form of identification to two doesn't help the idea of the attached cultural imperialism much. It's a start, but the defining boundaries of hip-hop are still not broad enough.
DeleteThanks for your comment!
Pennycook and Mitchell's point on how marginalized groups have the ability to conceive and present their struggles on their own reminded me of an article I read recently ( http://magazine.good.is/features/raising-up-through-hip-hop ). It gives examples of people in the third world voicing the positive and negative aspects of their reality. Most importantly they are promoting the act of (social) awareness to everyone, including local and global neighbours. It seems with this article, as well as Pennycook et Mitchell's, an advocacy of social consciousness of issues (and reality) is a major aim in hip hop.
ReplyDeleteI felt in reading your post that the mainstream elements of hip hop should be gradually replaced by local, personalised elements and that these elements may ultimately take on a negative connotation, which I do not think it necessarily should. For instance, using a prescriptive format could help strengthen the communication to other parts of the world where they use the same format and understand concepts similarly. I also do not think it would take away from their uniqueness, since the language, social realities, and rhythm they use are already their own and have freely chosen to attach to those identities.
Hi Olivia,
DeleteI don't feel that mainstream elements of hip-hop (which are based in African-American racial/socio-economical relations) should be replaced by other local elements. Hip-hop as a genre cannot lose its unique structure and format - it has become an inclusive forum for artists like K'Naan and Wire MC. I don't think that they replace the original format that artists like Nas and Wu-Tang Clan defined.
I agree with you and I like the fact that artists around the world can attach their voices to the core elements of hip-hop.